branding & packaging design company


the design agency that believes in necessary, useful and beautiful

We see things differently.

Arithmetic was founded 13 years ago from a passion for living a cultured, healthy and happy life. Because of this, our personal passion for artistic expression, wellness and nature is woven into the fabric of everything that we do from our unique group of thinkers to the artisan suppliers that we choose to partner with to build our concepts. 


Our work is equally human minded and engineered.


With over 25 years experience creating graphic and packaging solutions directly in product industries from fashion to food, we have developed a sensitivity towards trend awareness, emerging concepts, a finesse for materiality and fine tuned the hindsight as to exactly when is the right time and place to apply them for each market category.


We approach projects by immersing ourselves in the creation of the brands’ unique and own-able story to; create a compelling brand voice, define or redefine existing emotion laden visual language; designing and iterating on brand touch points; and narrating the visual aesthetic by aligning the consumers life aspirations and goals with the brands product and experiences, in turn creating a common language. Branding, Packaging and Retail Interiors are much more than a logo, vessel and space that transports — they have the potential to be the book of your brand story, a keepsake, to impress a brands uniqueness onto the end user who engages with it, or a space that connects with the consumers emotional needs.


While we are most known for our packaging design services, our offering is full gamut; brand naming, copywriting, logo development, packaging design, branded interior experiences, social media visual content, POS assets, branded collaterals, brand extension for a retail environment and much more.


Arithmetic’s design philosophy: “Metodo Lenta Lavorazione” extols the virtues of taking time to make things properly.


What is the arithmetic connection?

Over the centuries, philosophers have explored the link between a rt and mathematics. But how can we evaluate beauty? Does a formula for aesthetic contentment exist? What makes some design compositions feel harmonious while others feel so wrong or incomplete?

From The golden section, to the rule of thirds to grids, it’s clear there is an underlying equation that creates a foundation for aesthetic beauty. This framework of possibility is also represented in the underlying equation that supports the growth of your branding and design process. From intangible processes to solid, rhythmic design, arithmetic can be applied to your branding and business needs.

Our arithmetic is the framework for your heightened brand experience.


The poetry of logical ideas
p 604 669 2229      f 1 866 583 5690
Unit 211 - 1551 Johnston Street
Granville Island Vancouver BC V6H 3R9